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The Practical Science of Communicating about Science

23rd February 2023, 10:30 – 11:30 am

In a cluttered and fast evolving communications landscape, how can scientists and science communicators create real impact rather than just adding to the noise? Too much professional communication in science and innovation still relies on myths and habits instead of the evidence base for what works.

In the next event in our Communicate ’23 series, join Rob Blackie, a leading expert in biotech and digital communications, for a talk and Q&A exploring current best practice, examples of getting things wrong and right, and using randomised trials at scale to create effective messages. Whether you work in a communications or engagement team or are a scientist who wants to communicate your research or innovation ideas more effectively this session will provide inspiration, practical examples and tools to improve your communication.

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